What is a Private Blog Network (PBN)
According to studies, 8 out of 10 Google users won’t even care to visit the second search result page. That’s 80% of potential traffic lost when you find your website somewhere except the first search result page.
Over the years, businesses both big and small are obsessed on how to make their website rank on the most bankable keywords in their niche. Unfortunately, not all websites are getting the necessary boost that it needs.
What are PBNs?
You might be wondering how to rank your website faster and in a safe manner. In order to do this, it is important that you get high-quality backlinks. Aside from the fact that it is hard to convince other websites to link towards yours, it is also a common dilemma among webmasters how to have control of their backlinks.
That’s where private blog network set up service comes in handy. Private blog networks (PBN) are websites that allow you to have your own backlink leading to your own website.
Why are backlinks important?
Over the years, Google algorithm has changed a lot. However, backlinks remained an important aspect of SEO. In simple terms, backlinks are just like votes that allow the Google spiders to judge how your website is ranked.
There are different ways on how you can have a backlink. It can be in form of a mention on another website that links to yours. Also, it can come from guest blogging. However, it is important to know that not all backlinks are viewed the same. There are backlinks that have more weight than others.
What makes PBNs special?
PBNs make a good source of backlinks if done correctly. PBNs usually come from expired domains that have high authority in a particular niche. But aside from having a domain, it is also important that the IPs for the addresses used for the PBNs are different. This method allows the PBNs to not get de-indexed.
Apart from being a good source of backlinks, having your very own backlinks can give you the flexibility to adjust how the backlinks work based on the algorithm updates of Google.
Characteristics of a good PBN?
How do you differentiate right PBN site creation from the wrong one? There are procedures that are often times used by the top players in the industry in order to make the PBN beneficial to the actual website that they are planning to get ranked. For one, it is important that the PBNs have great content. This can easily make the website look organic.
Next, links towards the actual website shouldn’t exceed two times or else it can easily be a red flag to the search engine spiders. And lastly, it is also important that it links out to other authority sites related to the niche.
In reality, PBNs can help make your website rank faster and better. But of course, it is also important that you are cautious how you utilize PBNs when ranking your website. Always be on the lookout for any changes announced by Google on its algorithm in order to make the necessary adjustments as necessary. And also, it is important that the PBNs look organic.
Do PBN Still Work in 2018?
SEO strategies have come and go. If you’ve been doing SEO long enough, you may have hesitated to perform some strategies thinking that it can do more harm than good on your website. However, if you wish to stay relevant and competitive to your niche, it is a must that you do things that even some of your competitors aren’t doing.
You may have heard of private blog networks over the past years. One question that a lot of people ask is about its effectiveness in today’s current SEO practices. You might be wondering if it is still relevant to avail of private blog network service? The answer would have to be a YES!
PBN SEO is still relevant for those websites looking to rank on their specific niche. Over the years, Private Blog Network Building Service providers have adapted to what Google and other top search engines wanted, and that is high-quality and useful content.
Over the years, Google updated its algorithm to hunt down spun content. These are contents that have been reproduced by changing some of its words. It has frequently resulted in grammatically incorrect sentences. Since content is the main commodity that makes the World Wide Web go round, PBN providers have adapted by hiring qualified writers that can produce not only original but also relevant content according to the client’s niche.
Another thing that PBN SEO providers use is what is called site theming. What it offers is relevant content to the domain, not to mention to the linked sites. This helps maximize the effectiveness of private blog networks. It operates under the premise that backlinks are still relevant today. If you will closely at successful SEO campaigns, you won’t be seeing websites ranking without quality backlinks. It is important that these backlinks come from sites that have consistently produced of original and highly informative content. And this is exactly the nature of what Private Blog Network service provides.
Private Blog Network SEO offers benefits with decreased risks especially when done by knowledgeable experts in the industry. Using PBN as one of your main backlink tactics can help your website get the boost that it needs especially when dealing with highly competitive keywords.
Another reason to still use PBN in 2018 is the fact that you have full control of your SEO campaign. You can dictate exactly the link and anchor text that you are going to utilize. This makes it easy to also adapt to the changes dictated by Google and other top search engines. This means that you can easily get rid of the links if necessary.
Also, keep in mind that PBNs are expired domains which play a crucial role in getting authority. One of the more difficult things to do is to build relationships with owners of trusted websites. What it does is to help you save time when you utilize the aged websites on PBNs.
Relying on PBN in 2018 is definitely a game changer to your website. It has the ability to give you the edge that you are looking for in order to increase visibility to your niche and possibly improve your traffic.